KPMG+2023年全球科技报告-英-32页.pdf

1KPMGglobaltechreport2023KPMGglobaltechreport2023Securevaluebynavigatinguncertaintywithconfidence.KPMG.MaketheDifference.kpmg.com/techreport20232KPMGglobaltechreport2023Contents03220626122916ForewordSection1:StateofplaySection2:TrustedtransformationSection3:DigitalambitionsSection4:MomentumthreatsSection5:IntentionaldigitaltransformationConclusion©2023CopyrightownedbyoneormoreoftheKPMGInternationalentities.KPMGInternationalentitiesprovidenoservicestoclients.Allrightsreserved.3KPMGglobaltechreport2023ForewordBedetermined,notdeterred.Despitetheheadwindsofglobaleconomicuncertainty,digitaltransformationleadersthatarecommittedtotheirinnovationprioritiescontinuetorealizevalueatpace.Byaligninginvestmentintechnologywiththeirstrategicambitions,theseorganizationsareupholdingmomentum.Whenitcomestodigitaltransformation,ahesitantmindsetcouldprovecostly,andnotjustbecausecompetitorswillcontinuetoinvest:newtechnologiescangivebusinesseswaystodealwiththedifficultmarket.ThegoodnewsisthatthelatestKPMGresearchsuggeststhatmanyorganizationsrefusetobeblownoff-track.Inthisyear’seditionofourglobaltechreport,technologyprofessionalsareresolute.Someleadingorganizationsarealreadygeneratingprofitfromtheirinvestmentsinemergingtechnologies—andarecopingwellwithprioritiessuchastheenvironmental,socialandgovernance(ESG)agenda.©2023CopyrightownedbyoneormoreoftheKPMGInternationalentities.KPMGInternationalentitiesprovidenoservicestoclients.Allrightsreserved.4KPMGglobaltechreport2023TechontrackInlastyear’sreport,66percentoforganizationssaidtheywereeitherveryorextremelyeffectiveatusingtechnologytoadvancetheirbusinessstrategies.Almostallsaidtheyhadsuccessfullyuseddigitaltransformationtoimproveprofitabilityorperformanceovertheprevioustwoyears.Today,thattrackrecordispayingoffasbuy-infromseniorleadersforthedeploymentofemergingtoolsandtechnologieshasalmostquadrupled.Theseresultsshowwhatispossible.Bydemonstratingthepotentialreturnsofwell-placedtechnologyinvestments,techteamscanunlocksupportforfuturetechnologybets.Andhavingmadesignificantadvances,manybusinessesareexploringnewinnovationopportunities—particularlyinareassuchasartificialintelligence(AI).Theyarealsothinkinghardabouthowtobuildontheimprovementstheyhavealreadymade—withmorerigorousmanagementoftheircloud-basedinfrastructure,forexample.Inthisyear’sresearch,welookatorganizationalprioritiesandplansfortechnology.Wesurveyed2,100executivesandcarriedoutin-depthdiscussionswithindustryexpertstofindouthoworganizationsarelookingforwardtothenextstageofthedigitaltransformationjourney.Wheredotheyexpectemergingtechnologiestodrivenewvalue?Andhowwilltheymoveforwardwithpaceandconfidence?Thisisnottodownplaythechallenges.Notably,67percentoftechnologyleaderssaytheyarenowexpectedtodomorewithsmallerbudgetsthantheywerelastyear:72percentand69percentofAsia-Pacific(ASPAC)andAmericasbusinessesrespectivelysaythis,while61percentofthoseinEMAfeelthesame.Also,coordinationissuesbetweentechnologyfunctionsandtherestofthebusinessfrequentlyderaildigitaltransformationprogress